Wondering why writing a perfect email is so important for professionals? Yes, you are thinking right. Despite the fact that we are glued to our replies, career coach Barbara Pachter signifies saying that most of the professionals still are not aware of using email appropriately.
Here are the most important email etiquettes to be followed:
- Direct, Clear and Catchy Subject Line:
User is always attracted by your subject line; it gives a clear message of your whole mail. So always keep your Subject line clear and catchy. Few examples of a good subject lines include "Meeting date changed," "Quick question about your presentation," or "Suggestions for the proposal."
- Have a professional email address:
If you own a business or you are working for a company, always use company email. There is no wrong in using a personal email address for work related correspondences, but be careful while doing so.
Have an email id with your proper full name so that the receiver knows who is sending them a message. Never use names which you did in your school days as in "sweetiepie@..." or "Babygirl@..." no matter how chilled out you are.
- Use proper and professional salutations:
Salutations in mail are the most important thing a receiver looks into and judges the sender’s professional ethics. Hence, you should know exactly when and what salutations to be addressed for different people and situations.
For example if you are addressing a person whom you know from a while or be it your colleague, use Hi/Hello and then continue with greetings. If you are sending mail to a stranger us Dear Ms./Mr. followed by their surname and not the first name which builds a professional bonding.
And never make us of laid back colloquial expressions like, “Hi folks”, ”Hey you guys” etc.,
- Short and meaningful body of the e-mail:
No one has time to read all that you are interested to convey to the receiver, they obviously glance through the mail for important facts and ignore it. So try to keep the message in short and put only what is concerned to the reader. Be careful of the humor and cautious with the language different people use and never exaggerate what you are saying, as you may not reach the reader in depth as it looks artificial.
Proofreading every message before you send is a good habit, and always try to reply to the emails even though it was intended to you, it is not necessary but following it is a good etiquette.
- Signature block:
Never to ignore the ending. A good email is one which provides details of the sender, hence, include a signature block at the end of every mail including your name, position in the company, your contact details would be sufficient.
- Acquiring new customers:
A business success is relied on the growth of customer’s base. Experimenting applications in the business apart from website will draw numerous customers eventually to your brand on giving you chance to tilt your business to new eventual clients.
Eight most effective B2B lead generation strategies
One of the most popular and successful way of marketing in today’s generation is B2B Marketing (Business to Business Marketing) – which works by the exchange of products, services and information between various companies and organizations.Read More
3 Reasons Why You Shouldn’t Underestimate the Importance of Inbound Lead Qualification
In recent times, a lot of B2B Sales professionals have had to deal with the nagging worry of ‘bad sales leads’. However, instead of cribbing in vain about the so called ‘bad leads’, these Sales people must focus on finding the way to make these bad sales leads better, or even good.Read More
Integrating Live Chat into your Business – Boon or Bane
Most of us swear by online shopping these days. From clothes and accessories to gadgets, electrical equipments, and even home décor items, we tend to depend on online platforms like Amazon, Myntra, Flipkart, e-Bay and their million other counterparts.Read More
Get a Free Quote
Need a free quote or more information on our marketing database? Hit the button belowSend me a free quote
Subscribe to our Newsletter
Signup for our Newsletter that delivers the latest articles, blogs and industry trends.