Do you know? There are 3.26 billion internet users as on December 2015 and internet contributes to over $2.2 trillion in annual retail sales. According to Google, 97% of consumers use the web to search for local business. Digital marketing has cracked the traditional marketing, everything is online and it’s too crucial to keep up. Today 75% of sales people make use of social media for selling their products and manipulating the website as their shop fronts.
In the contemporary and competitive era of business where, not having an active online presence is kind of pulling out a flip phone at a business meeting and then have no idea why your boss keeps giving Brad all the new accounts. Website, blog, social media are the best resources for internet and making solid well optimized web infrastructures that are search friendly which is most crucial. Henceforth, being on top does matter for attracting and connecting with the customers.
As per the E-commerce and Conversion Statistics 2016 40% of global internet users, or more than 1 billion people, have bought products or goods online. Unless you build some credibility your investment will not yield returns.
Here comes the SEO (Search Engine Optimization) into vision, SEO pay attention to your website by adhering the strong search engine principles. It is a great way to increase the quality of your websites by making them user- friendly, brisk, smooth to navigate, and social media friendly.
Optimizing your website for organic search is a critical success factor for your sales and business and the main purpose of SEO is to make your website easily accessible by search engines. The dominant point of the shopping experience is search engine and customers rely on search engines often. SEO aids you in gaining knowledge regarding the client’s behavior towards your product, competitor analysis and presents the precise statistics
How SEO keeps things interesting:
- Keyword optimization
Keyword optimization is finding out what people are searching when they are interested in your product and aligning the products/services as per the obtained information. This process makes the websites more customer focused and search engines will display your website in results for most relevant searches.
- Good content is the success factor of SEO
SEO will not be effective without the good content. Good content is extra boost for your SEO. The quality content is success factor in the areas of lead generation and demand generation.
- Social media marketing
By Social media marketing SEO will provide the expose for your business and social sharing brings prospective partnership with the other business firms. Build and share the links with the local search engines like Facebook, Google places, Bing places, Twitter, Yahoo, Yelp, Foursquare and more.
- Delivers the device friendly appearance for business
As the increase in the mobile and wearable devices more searches takes place on other devices than PC’s. SEO assists you to optimize your website for these devices and user friendly.
- Increase the website speed
A single second delay in your website loading time can result in a 7% loss in conversion, and 40% of web users will abandon a website if it takes longer than 3 seconds to load. An increase in site speed from 8 to 2 seconds can boost your conversion rate. Majority of the search engines choose the best to display on top of the search results.
SEO devises your business online exposure and encourage more profits. The efficient and instantaneous SEO will bring huge proportion of visibility to your business.
Requires less investment, time and effort compared to offline sales and marketing
With the SEO efforts the products and services were reached to the needful
Elevate your website traffic
Get worthwhile insight of your business
Befittingly performed yields long lasting results
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